Superbowl in Miami? Again? Yawn. The Super Bowl Host Committee
knew how special it was to be selected as the host location, and
wanted our help to welcome the world into their backyard. We worked
on big mediums - the sides of city buildings and on TV - and pulled
in the venerable Don Shula to get everyone in Miami-Dade, Broward
and Palm Beach counties pumped and ready for the big game.
